Featured Articles

• Thwapr Offers Mobile-to-Mobile Video Sharing

  Aug 27, 2010

  As smartphones take over, getting video to them will be a big money maker. Enter Thwapr's sharing a cloud service service that helps get content from anywhere, to anywhere.

  By Geoff Spick in CMSWiRE Read More




• Thwapr rethinking MMS

  Aug 11, 2010

  Multimedia messaging service hasn't exactly been the runaway success operators expected when it emerged in the early 2000s. Compatibility and interconnection problems limited its exposure when it first launched. And even after all of the kinks were worked out, the multimedia limitations of the application became readily apparent. Compared to the enormous popularity of SMS, MMS was a bust.

  By Kevin Fitchard in connected planet Read More




• Are Festivals Just Out-Innovating Everyone? Rockstar, Warped the Latest...

  Aug 04, 2010

  Festivals are bucking the downturn experienced by the broader concert industry, but even well-attended events seem to quickly come-and-go. So how to extend the action behind the festival walls, and extend the brand? The latest to approach that challenge is Thwapr, a company specialized in mobile-to-mobile video distribution. And, in a push towards music, Thwapr recently inked deals with the Vans Warped Tour and the Rockstar Energy Drink Mayhem Festival to facilitate mobile video-sharing - inside and outside the venues.

  By Paul Resnikoff in digital music news Read More




• Thwapr Designated Official Mobile Video Sharing service at 2010 Rockstar Energy Drink Mayhem Fest

  Aug 02, 2010

  Thwapr, maker of an eponymous mobile video sharing service that allows brands to mobilize and monetize content, has announced it is the official video sharing service at the Rockstar Energy Drink Mayhem Festival.

  By Nathesh in TMCnet Read More




• Thwapr Adds HipHop to Video SMS

  Jul 30, 2010

  ADOTAS – It's funny the useless things you remember sometimes — I couldn't tell you the quadratic equation anymore, but I can recite the theme song to "Fresh Prince of Bel Air" on command. I'm so proud.

  By Gavin Dunaway in adotas Read More




• Let's Give Mobile Video A Little Push

  Jul 29, 2010

  The mobile video services on both my iPhone and iPad are starting to pile up, and just remembering what I have is getting cumbersome. I am sure that the video providers themselves would like to think that having multiple channels on a mobile deck is much like having a remote control that lets you rifle through the options regularly. It is not. Having discrete videos branded as ABC, CBS, Hulu, TMZ, AMC, etc. on the iPhone/iPad home pages is more like a wall of TVs -- each of which needs to be turned on, warmed up and navigated under their own interface.

  By Steve Smith in Mobile Insider Read More




• Thwapr Finds Success with Personal Video Sharing

  Jul 29, 2010

  Thwapr is catering to a younger generation of online video viewers by providing video that's social, personal, and immediate. While the company started in 2007, it's now finding impressive success with its formula, as shown by three music-related announcements all made yesterday. Perhaps Thwapr just needed phones and networks to catch up before it could take off.

  By Troy Dreier in streamingmedia.com Read More




• Vans Warped Tour connects with fans via daily mobile videos

  Jul 29, 2010

  The 2010 Vans Warped Tour is connecting fans with mobile video blog updates from every stop of the 43-city tour.
  
  The company partnered with Thwapr to use its video sharing service to send daily mobile video "Pit Reports" to subscribers. Pit Reports include fan and musician interviews, sponsor booth tours and on-and- off-stage performance highlights.

  By Rimma Kats in Mobile Marketer Read More




• The Lordz Tap Video Share Tech Thwapr

  Jul 28, 2010

  Brooklyn punk/hip hop outfit the Lordz have become the first band to utilize a relatively new video sharing technology called Thwapr. With it, the band can post videos to their website which fans can then send to their friends mobile phone. The "Share to Phone" feature works much like a Facebook "like" button. Fans simply click on the share icon, enter their friends' phone numbers, and Thwapr sends the video to the various phones

  By Antony Bruno in Billboard.biz Read More




• 6 Online Tools for Expanding Your Video Strategy

  Jul 23, 2010

  This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business.
  
  Online video continues to be an area with huge growth and expansion for small businesses and brands. Video (video) is such a great way to connect with users and to tell a story in a way that words or static images often can't.

  By Christina Warren in Mashable Read More




• Coyotes reach out with Thwapr

  Apr 30, 2010

  The Phoenix Coyotes live on the new-media cusp.
  
  "We try to push the envelope a little bit," said Mike Sharer, manager of new media for the team. "With the struggles we've had with the bankruptcy last offseason, we've been trying as much as possible to do different stuff other teams aren't doing to be ahead of the game."
  
  So it would make sense that the Coyotes became the first -- and for now, only -- team to partner up with Thwapr.

  By Ryan Corazza in ESPN.com Read More




• Phoenix Coyotes tap mobile to connect with fans

  Apr 27, 2010

  The National Hockey League's Phoenix Coyotes will deliver team-specific content directly to fans' mobile phones.
  
  The Coyotes have partnered with Thwapr Inc. to launch a beta test program of mobile video-sharing. Fans will be prompted to opt in for this service, which they can access via SMS or a mobile site, at home games for the remainder of the season and throughout the 2010 playoffs.
  
  "Thwapr is launching a strategy to empower brands to connect with their fans and consumers via mobile multimedia," said Eric M. Hoffert, chief technology officer at Thwapr, New York.

  By Courtney Muir in Mobile Marketer Read More




• Mobile Video Becomes a New Marketing Tool for NHL Team

  Apr 26, 2010

  The NHL team the Phoenix Coyotes is teaming up with mobile video-sharing platform Thwapr to bring fans mobile video updates from Coyotes home games for the remainder of the 2010 season.
  
  As we’ve discussed before, what makes Thwapr so cool is that users can send and receive mobile video via text message in a platform-agnostic way. This means that the Coyotes have the ability to reach anyone who has an MMS-compatible mobile phone if they want to send fans video of a press conference after every home game or a clip of a really great game play. Messages or “Thwaps” are free, other than whatever standard messaging rates apply to an individual’s wireless plan.

  By Christina Warren in Mashable Read More




• Thwapr Powers Mobile Video Service For NHL's Coyotes

  Apr 26, 2010

  The NHL season may be drawing to a close, but mobile video is just kicking off for one franchise. The Phoenix Coyotes have teamed with mobile-to-mobile video platform Thwapr on a service that delivers team news, game highlights and player interviews directly to their mobile phones regardless of device type.
  
  Launched in beta earlier this year, the new video offering is now available for Coyotes home games for the rest of the 2010 season and throughout the playoffs. To sign up, fans text "coyotes" to short code 757575 or click the Thwapr link on the team's Web site.
  
  They can then start receiving mobile updates after each home game and share clips directly with other mobile users or post them to their Twitter and Facebook pages. The Coyotes are also promoting Thwapr via in-stadium announcements and on the Jumbotron display.

  By Mark Walsh in Online Media Daily Read More




• Developer Workshop: Thwapr

  Mar 01, 2010

  This week FierceDeveloper profiles Thwapr, a free service developed to facilitate video and photo sharing across virtually any mobile phone, regardless of manufacturer or network.
  
  While most mobile video solutions have focused on simplifying users' efforts to post their clips to the Web, Thwapr is a free service developed to facilitate video and photo sharing across virtually any mobile phone, regardless of manufacturer or network. The patent-pending service enables users to email video "Thwaps" captured with their device to their Thwapr account, selecting recipients for the clip via mobile browser interface. From there, Thwapr transmits a text message containing a URL link to the video, transcoded and converted to run on the device in question.

  By Developer Workshop in Fierce Developer Read More




• Thwapr Video Service Adds Twitter, Facebook & Open Sharing

  Feb 25, 2010

  Some of you folks prefer actual applications downloaded to your phones and then using the service. In my opinion, it is quite nice to get by fine without having to execute any application. As you all know, we have worked closesly with the makers of skySYNC.fm which is a service (in free beta now) that allows you to upload all your music in their cloud, letting you stream your music anywhere, anytime without the need of an actual application. Thwapr works quite similar, as you’ll access everything you need through your web browser and native BlackBerry email client.

  By Mac Jadalhack in PocketBerry Read More




• Thwapr Brings Mobile-to-Mobile Video-Sharing to Any Phone

  Jan 20, 2010

  Thwapr, a mobile-to-mobile video-sharing program that launches its public beta today, is focused on creating an easy-to-use cross-platform solution for sharing photos and videos with other people, regardless of what type of phone they use.
  
  The problem with current mobile-to-mobile video- or photo-sharing options is that they don’t work reliably with different platforms. Sure, I can send an MMS message to practically anyone, but that photo is often tied directly to my phone. If I switch devices or lose my phone, my photos are gone too.

  By Christina Warren in Mashable Read More




• Quicktime Vets Bring Mobile Video And Photo Sharing With Thwapr (Beta Launch)

  Dec 18, 2009

  Sharing videos on the Web is easy: Upload to YouTube or Facebook, send out a link. Sharing videos on mobile phones is still a pain. The iPhone tries to make it easier by letting you upload directly to YouTube, but what if you want to share a video privately? Sending videos between phones is cumbersome. A new service that just launched in beta called Thwapr seeks to solve this problem by letting you simply uploading videos from your phone to the Web and then texting or emailing a link to your friends.

  By Erick Schonfeld in TechCrunch Read More

Articles

• Easily Share Videos To Facebook And Twitter From Your Cell Phone With Thwapr

  Apr 21, 2010

  Facebook and Twitter users who own smartphones often are on the lookout for applications that can complement their social media usage. One way in which our social media accounts can be made more active is by developing a simple method to record videos on our cellphones and then share them on our social media accounts.
  
  To perform this function you do not need any fancy application to install. The only things required are a smartphone with a web browser, and the knowledge to use Thwapr.

  By Moin in Smashing Apps Read More




• Thwapr expands mobile video sharing, improves picture quality, still doesn’t require signups

  Feb 25, 2010

  In December I wrote about Thwapr, a video-sharing service for mobile videos. Instead of building apps for smartphones, Thwapr chose to make its videos auto-playable on as many phones — smart or dumb — as possible without any software downloads, including apps.
  
  This week, Thwapr has added one-click Facebook and Twitter sharing to video clips hosted at Thwapr, as well as a “Thwap It” button to share with one or more mobile phones.

  By Paul Boutin in VentureBeat Read More




• Thwapr.com - Sharing Media Using Your Mobile

  Dec 23, 2009

  Thwapr is a very straightforward application that is aimed at mobile users. It will enable them to share media that they have captured (like images and videos) without having to download anything or engage into any unnecessarily complicated operation. All that is needed is text messaging and mobile browsing to access the site, as you take the picture or video and then share it with your friends by tapping it. That is possible because the media itself is kept in the cloud, and that turns it into something instantly accessible.

  By Roger H in Killer Startups Read More




• Mobile video startup Thwapr doesn’t bother with iPhone app, shoots for 400 million users

  Dec 22, 2009

  Mobile picture and video sharing network Thwapr launched its beta program last week. Their product, which lets mobile phone users share photos and videos with one, two or thirty friends by texting one another, works pretty well.

  By Paul Boutin in VentureBeat/New York Times Read More




• Thwapr aims to simplify video and photo sharing

  Dec 22, 2009

  For all that it promises to change in our daily lives, wireless technology still comes up short far too often. We live in a world that's both fascinating and discouraging. Just think, if we own the right car and the right mobile device, we can start our car from thousands of miles away today. But try sending a video or picture message cross-carrier and it may never be seen or heard of again. That's the world that Thwapr finds itself in and if you take its leadership team's word on it, it wouldn't have it any other way. After all, CTO Eric Hoffert and COO Duncan Kennedy played an integral part in the development of Apple's QuickTime so they've been through these technology hurdles before and came through with great success.

  By Matt Kapko in RCR Wireless Read More




• Thwapr launches beta of mobile-to-mobile video sharing

  Dec 18, 2009

  Continuing the buildout of the mobile video ecosystem, Thwapr, a new mobile-to-mobile content sharing platform, launched its beta this week. Duncan Kennedy, Thwapr's COO told me that although there's been a proliferation of video capable smartphones, there's currently no easy, fool-proof way of sharing videos from one device to another (e.g. from an iPhone to a BlackBerry). Enter Thwapr, which lets the user upload videos to Thwapr and then have them shared with their contacts. Thwapr identifies the receiving phone's "user agent" so that it can dynamically decide the optimal format the video should be viewed in. The user simply clicks on a link and the video plays. I can attest that it worked beautifully on my BlackBerry Pearl.

  By Will Richmond in VideoNuze Read More